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A Cheat Sheet for Writing Blog Posts That Go Viral

Ever wish you could get the Cliff Notes for writing popular posts? You know, just go straight to what works, and forget everything else?

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Writing

How to Be Smart in a World of Dumb Bloggers

How to Be Smart in a World of Dumb Bloggers

Note from Glen: As a kid, I remember my mom rubbing antiseptic ointment onto my bloodied knee after a fall. “It hurts!” I sobbed. “That means it’s working,” she said wisely.

Sometimes what’s good for you hurts a little too. And that’s how I feel about this post by Jon.

We’ve gained a ton of new readers since it was first published, which means thousands of new patients for Doctor Morrow. So tell me, are you ready for your medicine?

Can I be painfully honest with you for a moment?

Not thank-God-he-told-me honesty, where somebody points out you have spinach on your teeth. No, I’m talking about the sucker-punch-straight-to-the-face brand of honesty.

It’s brutal. It’s ugly. It’s unexpected.

And I can almost guarantee you will NOT enjoy it.

In fact, I’ve been holding off telling you for years now, hoping somebody would do the dirty work for me. But no one has. So, out of respect to you, I want to tell you the truth.

So here it is.

You know how you’ve been struggling to get traffic? Tried everything, and it’s just not working right?

Well, it’s not because you haven’t found the right traffic strategy. It’s not because you need to change your domain name. It’s not because the Google gods have turned against you and cursed you to wallow in anonymity forever.

It’s because you’re dumb.

And if you ever want a chance in hell of anyone listening to you, you’d better smarten up.
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6 Quick Tricks to Transform Crappy Ideas into Gleaming Nuggets of Undeniable Genius

6 Quick Tricks to Transform Crappy Ideas into Gleaming Nuggets of Undeniable Genius

It’s a deeply troubling thought, isn’t it?

That even your best ideas might be a little… ordinary.

Particularly if you dream of online success. The Internet hates ordinary.

Actually, scratch that; the Internet totally ignores ordinary. It doesn’t even register on the chart.

So naturally, you feel envious when other writers get noticed with ideas that aren’t ordinary at all.

Your jealousy is tinged with admiration, and you can’t help but wonder how they do it.

How come their ideas are so great when the ones that pop into your head are so damn average?

Newsflash – these people are not fundamentally more creative than you.

They just understand something about the nature of ideas that nobody told you yet.
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Why You Feel Like an Idiot When You Talk About Your Blog (and How to Fix It)

Why You Feel Like an Idiot When You Talk About Your Blog (and How to Fix It)

It’s the question you secretly dread:

“So, what’s your blog about?”

You should be delighted that someone’s showing an interest in your passion.

But the problem is, you’ve been here before. You know how it ends.

Pushing your doubts aside, you launch into an explanation, all the while waiting for that inevitable moment…

That moment when her eyes glaze over and you can practically read her thoughts.

She’s wishing she’d never asked.

She forces a smile. “I guess it’s nice to have a hobby.”

And a tiny part of your dream dies.

So what’s the problem here – is it you, or your blog?

If you’re struggling to win people over online too, there’s a good chance it’s both.

But fortunately for you, there’s a simple solution…
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Demystifying Epic Content: How to Actually Create It (Not Just Jabber About How Important It Is)

Demystifying Epic Content: How to Actually Create It (Not Just Jabber About How Important It Is)

You’ve heard it many times before.

The key to getting tons of attention, a boatload of subscribers, and a massive audience of raving fans is to write epic content.

Create content that rocks your readers’ worlds and you’ll live happily ever after.

It’s almost a blogging mantra, but you might just strangle the next person who says it.

Because while everybody tells you how great your content must be, almost nobody tells you how to do it.

Which makes the advice next to useless.

The “how” of epic content stays a secret known only to a few popular bloggers. And they’re keeping it to themselves.

That’s about to change…
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4 Bombproof Formulas for Openings That Grab Readers and Don’t Let Go

4 Bombproof Formulas for Openings That Grab Readers and Don’t Let Go

Do you hear that?

Drip, drip, drip.

That’s the sound of sweat falling from a blogger’s brow.

Drip, drip, drip.

Writing an effective opening is damn hard work. If you don’t hook your reader within the first eight seconds, they’ll click a link and disappear, perhaps forever.

Drip, drip, drip.

That sound is the difference between an amateur and a professional. Whether you write for a living or not, breaking sweat over your openings is a sign you’re serious about your craft.

Like Stephen King.

Even he admits he spends months perfecting the beginnings to his stories. That’s because, book or blog post, the rules are the same: lose your reader in the beginning and you’ve lost them for good.

But, what if you don’t have the luxury of spending as much time as it takes? What if a deadline is looming? And what if you know your post could be great, but you’re not sure how to begin?

Don’t worry.

You just need some simple formulas you can copy. Formulas that practically guarantee that you open strong every time.

But my eight seconds are up.

So let’s get started.
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