You’ve heard the advice a million times.
Write great comments, and your blog will magically grow. Why, it’s so easy even a caveman can do it!
And it’s true – comments can be powerful. A great comment can land you on the radar of a popular blogger – the kind of super-connected influencer who can accelerate your success.
It sounds so simple.
The only problem?
You aren’t sure what a great comment looks like.
Is it a comment that shovels heaps of praise onto the author? Or one that argues a persuasive alternative view? Or one that simply thanks the blogger for their insights?
Because while many experts preach the virtues of strategic commenting, almost nobody tells you how to do it.
As a result, many well-intentioned bloggers are spending their precious time writing comments they think are great.
Their comments usually suck.
Ever wonder if you’re missing a trick?
After all, you have so many options for promoting your latest blog post, you could easily overlook a killer tactic.
But chasing every new traffic trick that appears can be a huge distraction, and that’s time you’re not spending writing great content or engaging with your readers.
And sometimes you don’t need clever new tactics. Some of the best ways to promote your content have existed for years – you’ve simply neglected them.
Sometimes how you promote your content is less important than where you do it.
And one place that’s excellent for driving quality traffic is hidden in plain sight.
It’s called Google+.
It’s hard to admit, but…
You sometimes feel like a fraud.
There’s a yawning gap between how you present yourself online, and how you actually feel.
You know that to be credible online, people must see you as an expert, but how often do you feel you actually deserve that label?
Sure, you have a good understanding of your topic, and you’re expanding your knowledge every day, but are you truly an expert?
In truth, being seen as an expert is as much about your confidence as it is about the depth and breadth of your knowledge. If you act like an expert, people tend to treat you like one.
But here’s the thing. Knowledge breeds confidence. And if you sometimes feel like a fraud, it just means you don’t have quite enough knowledge yet.
So the question is: how do you need to know to confidently present yourself as an expert in your topic?
And how can you acquire that knowledge as quickly as possible?
It’s such an elusive thing.
You want more of it, and yet it’s so hard to find.
We all want those droplets of love that come in the form of more readers, social shares, comments, and emails. As bloggers, we can’t get enough.
But one type of love trumps the rest. It’s the love you can only dream about.
The love of an A-List Blogger.
You’ll have heard the stories…
One minute a blogger is chugging along, churning out great content day after day, but with little to show for it.
Then, suddenly, they catch the eye of a big-name blogger. An “A-Lister.”
And now they’re in the spotlight. They’re getting more traffic, more subscribers, more revenue. Everything is straight through the roof.
So how do you do it? How do you catch the eye of a big-name A-List blogger? How do you become the next hot new thing?
There it is again.
The nagging thought that surfaces from time to time:
I really ought to use video on my blog.
And usually, you try to ignore it.
Because making video is totally different to writing, right? And surely you can’t be expected to master everything?
But no matter where you look, you find another subtle reminder of the power of video to cast a spell over an audience.
It could crop up in a casual conversation with a fellow blogger. Or in the latest tip from your favorite online guru. Heck, even a family member might bring it up.
It’s like the universe is trying to stop you from missing out on a huge opportunity.
And you get it. You truly do. The magical properties of video are clear.
It’ll make your blog stand out. It’ll help you bond with your readers. It could even bring you more search engine traffic.
So, every time the thought of video crops up, why do you wish you could be like Harry Potter and crawl under your invisibility cloak until it disappears?