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A Cheat Sheet for Writing Blog Posts That Go Viral

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Engagement

7 Emails You Should Send Your Subscribers (But Probably Don’t)

7 Emails You Should Send Your Subscribers (But Probably Don’t)

Annoying as hell, isn’t it?

When a guy who launched his first blog a couple of months ago is already getting dozens of comments and hundreds of shares anytime he posts something new.

While over in your world, a comment from someone not related to you is still a huge win.

What’s he doing differently? In fact, what sets apart all those bloggers who can rapidly build an insanely engaged audience from those who have to beg and plead just to get a handful of shares?

Is the answer really just “great content?”

Content is important, but plenty of bloggers put just as much time, energy and care into their content as those in the top tier, only to experience 10% of the results.

So what do the big guys have that the little ones don’t?

They have a relationship with their audience.
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How I Wrote Posts That Touched the Hearts of More Than 5 Million People

How I Wrote Posts That Touched the Hearts of More Than 5 Million People

You know that feeling you get right before you publish a post?

The angel on one shoulder says you’ve written a post of enormous importance and depth, one that will change the lives of your readers forever. Meanwhile, the devil on the other shoulder calls you a halfwit with the writing talent of a chimpanzee doped on acid.

Well, it was a few days before Christmas in 2009, and the devil was winning.

“Please don’t publish it,” I sobbed into the telephone. “The post is crap. It’ll ruin me.”

Sonia Simone, one of the most respected editors in the world, listened politely on the other end of the phone. The night before, I’d sent her a post I’d been working on for months, confident of my writing genius, but mere hours later I was on the phone having an epic freak-out.

The good news is, after working together for years, Sonia was well accustomed to my neuroses, and she knew exactly how to handle me. “Darling, you are the most talented writer I know, and this is your most brilliant work to date.”

My sobs stopped. “Really? You think so?”

“Yes. Now let me get back to work, so we can make you famous.” Click.

For the next hour, there was nothing to do but sit at the computer pressing the “refresh” button over and over again. I trembled. I prayed.

And then the post went live (click here to read it).
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7 Psychological Tricks for Turning Fleeting Visitors into Loyal Fans

7 Psychological Tricks for Turning Fleeting Visitors into Loyal Fans

How the heck do they do it?

How do your favorite bloggers attract so many gung-ho, drum-thumping followers?

Be honest – you’d love to inspire that much loyalty.

You try your darndest to emulate them, but nothing seems to work.

Your visitors are like water pouring through a strainer.

They may come to check out an intriguing headline, but they hardly ever seem to stick around.

In other words, few visitors seem to turn into followers.

So what is left to try? You feel defeated, destined to remain a small-time blogger.

But what if you could use the secrets of psychology to mesmerize your visitors and dazzle them into becoming devoted followers?

First, you need to understand the three psychological triggers underlying reader loyalty.
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How to Turn Quora into a Traffic-Driving Machine for Your Blog

How to Turn Quora into a Traffic-Driving Machine for Your Blog

Frustrating, isn’t it?

You work tirelessly on your content – but no one reads it.

It’s like giving a presentation to an empty room. No matter how much insight you have to share, nobody’s there to even notice.

You feel certain that if you could only get some more traffic to your blog, the content love would flow.

But even when you promote the heck out of your latest post, the following week you have to start the process all over again.

It’s exhausting.

But what if there was a strategy that could drive traffic not just to your latest post, but future ones too?

And what if that same strategy was as effective as guest blogging for getting new visitors, but was quicker, easier and didn’t require you to pitch your ideas to anyone?

What if by using that strategy you’d be rubbing shoulders with some of the biggest names on the web?

Wouldn’t you want to know what that strategy is?
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How to Interview Influencers (Even If You’d Rather Curl up and Die)

How to Interview Influencers (Even If You’d Rather Curl up and Die)

What is it with interviews?

All the top bloggers seem to do them.

They get to know each other.

They share their knowledge and stories.

And they engage, educate and entertain their fans.

Interviews are the mark of a professional blogger, and you’re dying to join that club.

But something’s holding you back.

You know that publishing an interview with a big name could do wonders for your credibility, but you don’t feel ready – too much could go wrong.

You could be ignored or even rejected.

You could embarrass yourself, trip over your tongue, or ask stupid, boring questions.

You could even land an interview with your favorite influencer only for the technology to fail and screw up your opportunity of a lifetime.

But in reality, most of your anxiety around interviews is simply a fear of the unknown.

Once you know the right way to approach interviews, they can be easy and even enjoyable.
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