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A Cheat Sheet for Writing Blog Posts That Go Viral

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About Henneke Duistermaat

Posts by Henneke Duistermaat:

18 Seductive Writing Tips That’ll Leave Your Readers Begging for More

18 Seductive Writing Tips That’ll Leave Your Readers Begging for More

Note from Jon: This is a guest post by Henneke from Enchanting Marketing. Her fabulous new book Blog to Win Business – How to Enchant Readers and Woo Customers is out today. It will make you smile, kick your ass, and massively improve your blog. Download your copy exclusively from Amazon. I highly recommend it.

You’re working hard. Bloody hard.

You share your best tips. You edit and polish your posts. You wrack your brain for the perfect headline.

But that’s not all.

You promote your posts on Facebook and Twitter. You build an email list. You stalk influencers and write guest posts.

But somehow you feel your efforts aren’t paying off.

You want more shares, more comments, more enthusiasm for your blog.

But you’re simply not getting the response you deserve.

It’s soooo frustrating.

Because you can’t work any harder.

Isn’t there a smarter way? A way to truly engage your existing audience instead of constantly fighting for new readers? A way to entice them to comment more? And tempt them to share your posts?

Yep, there is a way. And it all comes down to this:

Readers don’t want to be informed; they want to be seduced. (Click to tweet)

That’s right. You need to seduce your readers with each headline, each paragraph, each sentence.

You need to make your content so irresistible that your readers crave your next post.

How? It’s easier than you might think.

If you use the following 18 tips to become a master in the art of seduction, your readers will be hanging on your every word.

They won’t want more of your writing; they’ll beg for it.

Ready?
More

The Underdog’s Guide to Building an Unforgettable Blog

The Underdog’s Guide to Building an Unforgettable Blog

Note from Jon: The fear of not being able to stand out in a crowded space can be paralyzing when you’re a beginner, but it doesn’t have to be. Today, one of our favorite guest contributors, Henneke Duistermaat, will walk you through how to create a blog no one forgets, even if you’re just one small voice amongst thousands. For more training on how to enchant your audience, also be sure to check out Enchanting Marketing.

Let’s not pussyfoot around it.

Hundreds – maybe thousands – of bloggers write about the same topic as you.

Some have more writing talent than you.

Some have more followers than you.

And some have a huge email list to drive traffic to their sites.

So the big question is:

How can you possibly compete with all of these popular bloggers?
More

27 Wacky Ways to Beat Writer’s Block

27 Wacky Ways to Beat Writer’s Block

Let me guess…

You’re staring at the blank screen. Your brain is fried. You can feel a headache coming on.

You know you should be writing, but…

You can’t do this anymore. Your muse is gone. Your well of inspiration is empty. Finished.  Stone-dry.

You’re not just bored or tired. No, no. This is far worse:

Writer’s block.

You try to stop your mind wandering off. You try to stop being distracted by your long to-do-list. You try to write, but you feel like everything you do manage to jot down is… well… terrible.

You know you have to keep going, but how? How can you get back into your writing groove?

The truth:

You need to have some fun.

Not take a break, not go for walk, not get some sleep. All of that is fine and good for a simple case of boredom, but the real cause of writer’s block is you’re holding on too tight.

You need to loosen up. You need to go a little crazy. You need to let the goofy side of you out for a little while and get your creative juices flowing again.

Here are 27 wacky ways to get you started:
More

7 Ways to Fascinate Your Readers and Build a Hugely Loyal Following

7 Ways to Fascinate Your Readers and Build a Hugely Loyal Following

Are you spellbinding?

Let’s be honest.

It’s a huuuuge challenge.

Probably the biggest challenge each blogger faces.

Because your readers suffer from many distractions.

Social media. Email. Other blogs. TV. Radio. Phone calls. Texts. A car driving past. People talking. Music.Thoughts popping up.

How the hell can you keep your readers spellbound?

How can you keep your readers glued to your content until your last sentence?

How can you keep them yearning for more?

It’s not easy.

But you can learn how to master the art of being fascinating. Enchanting. Captivating. Almost mesmerizing.

How?

You just need to understand the triggers to being fascinating. Once you apply these triggers, your readers will hang on to every word you write. More

The Sin of Originality (and the Truth about Building a Popular Blog)

The Sin of Originality (and the Truth about Building a Popular Blog)

Note from Jon: This is one of the most shocking lessons you can learn as a blogger. We’re all trained to believe originality is essential for standing out, but the fact is, it can be dangerous, even deadly. In this guest post by Henneke Duistermaat from Enchanting Marketing, she shows you when originality is good and when it’s bad, and she also gives you a strategy for exactly how to do it right. Enjoy. :-)

Okay, show of hands.

Who else is still searching for that perfect, original angle that’ll make you stand out?

Yeah, most of us are. The fact is, the blogosphere is a crowded place, and if you want to stand out, you need to be original.

Right?

Well, yes and no.

As it turns out, sometimes originality isn’t quite as important as we all think it is. Sometimes, it can actually hurt you.

Let me explain. More